Making ‘Make Do and Mend’ Fashionable

Designer Sarah Dickins is trying to do away with what she sees as a waste of clothes and bring back the ‘Make Do and Mend’ mentality with a sleek, easy to use new sewing machine. Designed to be beautiful and intuitive, Sarah hopes this will encourage a new audience to try sewing and mending their clothes.

As the designer explains, “By increasing the appeal and accessibility of sewing, Alto encourages users to ‘make do and mend,’ inspiring them to recycle, customize, and repair clothes which would otherwise end up in the bin.”

I have to say, with it’s beautiful curves, warm wood and gorgeous wrapped leather cover, it’s certainly a machine that wouldn’t get tucked away in my house. Read more about this contender for the 2012 James Dyson Award and see more pretty pics at ecouterre.

Who has their fingers crossed for a machine embroidery version?

thanks to Shannon for the tip!

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5 Responses to “Making ‘Make Do and Mend’ Fashionable”

  1. 1
    Sharon K says:

    I think in order to like this “machine” you could never had used a regular sewing machine before. Pushing down on the base of the machine to get it to sew, what happens if you lean on the machine? Wonder what your mending will look like then

  2. 2
    Joyce says:

    amazing looking machine but of course cannot be located for purchase.

  3. 3
    Jane O says:

    Beautiful piece of kit – I hope she does well in the competition.

  4. 4
    Robin says:

    The design is beautiful, and so is its simplicity. I can do hand embroidery of all sorts, but sewing machines have always been a mystery to me. I wish her well, and hope to see it available sometime in the not too distant future.

  5. 5
    Edie says:

    What an awesome design! I’d love to try this machine out! I like hand embroidery too much to want an embroidery machine, but I’d love to make some new clothes with a machine like this one.

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